Monday, 19 September 2022

ShashiSumeet Stage productions -- The Force Changing Indian Television.

 In 2009, a serial production house called ShashiSumeet Productions started its journey with the launch of the serial Sajan Ghar Jaana Hai.The business, that has been the dream of writer Shashi Mittal and writer-director Sumeet Mittal, looked to break into a phase that was dominated by simply 2 to 3 entertainment production companies. Sumeet Mittal shifted to Mumbai in 1998 and started his journey as an actor. With his work, he went on to launch their own production house. On another hand, Shashi Mittal, married to Sumeet, was a homemaker. But soon she discovered her passion for writing and started writing scripts.

But this production house was determined to create a difference. They wanted to change the monotonous saas-bahu serials that the audience was being fed with fresh and relatable concepts. They adapted to new age media and understood the requirements of the young audience. They tasted success with Diya Aur Baati Hum.The show that is the top Hindi serial in India today became an instantaneous hit thanks to its unique content. Imlie Today Episode For the first time it showed a man who wanted his wife to become more educated than him. The show struck a note with the audience and soon ShashiSumeet Productions tasted success. The production house has also produced shows for channels like Colors TV, Zee TV, NDTV Imagine, Star Plus, Life OK and Sony Entertainment Television. Its array of other serials includes Dil Ki Nazar Se Khoobsurat, Punar Vivah 1& 2, Kairi, Main Lakshmi Tere Aangan Ki, etc. They have ruled the planet of television as skilled visualisers and have created sequences that always remain with the audience long after the episode is aired.

ShashiSumeet Productions is all ready to climb the ladder of success and explore the arena of cinema by launching films in Hindi and Marathi soon. The business has kept a monitoring of the changing trends in regional cinema and looks to serve something new to the audience yet again.

The production house also understands the significance of commercials and the potential of the commercials industry. Keeping this in mind, the business is ready to venture in to the field of television commercials and is soon planning to introduce them to the Indian audience. The project is still in its development stage - but the business, noted for its unique content, already looks like a major threat to other TV commercials production companies. It's possible to expect a brand new approach to commercials when it comes to ShashiSumeet Productions.

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